Who’s your Lead User?

Last week I bumped into an Innovation researcher, Eric Von Hippel, who is a Professor and Head of the Innovation and Entrepreneurship Group at the MIT Sloan School of Management. I heard some fascinating case studies of “pioneers” or “lead users”, leading me to look it up, and after the journey of a thousand steps, I found myself becoming a member of “The Instructables Squad”
And look, they have a “Not Liable” section too!!!! hahaha

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